Innovating the In-Wash Experience
The CarwashFX™ patented cloud-based platform, powered by innovative digital marketing technology, offers IBA, IBA Express, and Tunnel washes an unparalleled way to sell and market to customers on their mobile devices during the wash. Our external speaker system coordinates with mobile device communications to deliver messaging geared towards reinforcing service confirmation signage and ensuring customers consistently enter the wash safely and efficiently.
OUR PRODUCTS
InBayFX
The CarwashFX™ ground-breaking digital marketing technology configured for In-Bay Automatics enables you to sell, direct, and connect with your customers 24 hours a day!
InBayFX connects to IBA and IBA Express carwash formats using proprietary IBA SynchFX technology, allowing each customer to have their own synchronized experience based on their purchasing decision at the pay station.
InBayFX combined with the Dynamic Content Delivery solution creates a truly connected and differentiated in-wash customer experience!
TunnelFX-SL
Introducing CarwashFX™ TunnelFX-SL – the cutting-edge solution to make every single-lane tunnel wash an unforgettable experience!
Using our proprietary Tunnel SyncFX technology, CarwashFX™ creates a unique and fully synchronized journey for each customer, based on their selected services, as they enter and move through the tunnel.
Assist wash attendants, using CarwashFX™s external speakers, in guiding customers onto the conveyor with clear vocal cues. Utilize DCD to sell memberships (or other digital offers) through their mobile devices during their in-wash experience.
Use TunnelFX-SL to transform a routine tunnel wash into a branded experience that turns transactional customers into loyal members!
DCD - Dynamic Content Delivery
Dynamic Content Delivery (DCD) takes the in-wash marketing experience to the next level!
DCD enables direct marketing to customers during the wash using SMS/MMS messaging to deliver vibrant and relevant digital offers directly to customers' mobile devices and via text message during their in-wash experience. Offers can be used while on-site or on the next visit. Mobile phone numbers and emails can be captured for use in future marketing campaigns.
The opportunities to deliver targeted customized offers and leverage branded images to influence higher ticket prices and increased cross-channel selling are endless.
